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摘要: Veeva OpenData Explorer is a new web-based portal to access approximately 16 million healthcare professionals (HCPs), healthcare organizations (HCOs), and their affiliations spanning 34 countries. The open API simplifies integration of Veeva OpenData with third-party applications and services so companies can leverage their customer data where they need it. With these latest innovations, Veeva is giving customers greater choice in how they use Veeva OpenData and making it even easier to access accurate customer data.”

 

 

Veeva OpenData Explorer is a new web-based portal to access approximately 16 million healthcare professionals (HCPs), healthcare organizations (HCOs), and their affiliations spanning 34 countries. The open API simplifies integration of Veeva OpenData with third-party applications and services so companies can leverage their customer data where they need it. With these latest innovations, Veeva is giving customers greater choice in how they use Veeva OpenData and making it even easier to access accurate customer data.

“For decades life sciences companies have been forced to deal with burdensome third-party agreements (TPAs) that restrict how they can use their data,” said Rebecca Silver, general manager of Veeva OpenData. “Our open approach is eliminating the data restrictions that have historically held the industry back. Customers can use Veeva OpenData the way that works best for them and with the software and data products that meet their business needs.”

Veeva OpenData Explorer gives headquarters users the option to access comprehensive customer data through a web-based portal. Customers can login to view their customer data regardless of the master data management (MDM) or CRM system they use. Now business functions such as compliance, sales, and commercial operations can quickly check all active HCP and HCOs in real-time online and have full visibility across all Veeva OpenData regions.

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Full Text: Business Wire



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